Hi, I'm Daniella

I'm an award-winning podcast producer making audio for social impact.
I can help you make a quality show your audience loves! 🚀

I'm a producer-strategist good at designing, launching, and growing high quality podcasts with a cause that people actually want to listen to.I've made a show for Amnesty International Canada and produced various indie shows that stand shoulder to shoulder with large productions. I'm sought out to help tell a story that sticks.

Let's design a podcast you are proud of:

Something not quite on this list? Let's chat!
I am available to consult through your podcast production process.

If you want to build trust with your audience, deepen engagement, and make an impact with stories that truly matter, podcasting is an incredible strategic tool.

There can be some treacherous paths before you hit record but I can help you avoid the quicksand!

Let's get this out of the way early...

Bad podcast ideas that will probably flop*:

  • "A show for everyone"

  • A chat show about "anything and everything"

  • Conversations recorded while eating 😩

  • An unedited 3-hour stream-of-consciousness

  • A vanity project for your busy ED/CEO who wants to hear themselves talk

  • A true crime/missing persons podcast made by a police department (this is a real thing)

*I am not able to help you make a show if it fits into the above categories and I wish you the best!

If you want to do it well, podcasting is hard, time consuming, and costs money.

So starting off right is well worth the effort!

Here's how you know I will guide you well on your journey into podcastland.

Got questions? Want to book a call?
💌 Or send/request a show recommendation:

WORKSHOP OPTION
Who's it for?
You are new to podcasting for social impact. You know you want to make a show but you don't know where to startThis is a walk-me-through-it workshop to help you design a good podcast with plenty of time to ask questions, set goals, and make sure your plan addresses those goals.This workshop does not include producing the podcast. Email me for non-workshop options.

Solidify your podcast's job and design a great concept from scratch.

Fully customizable
3 hours or more
(one-off day session or a series)

Slide from a design workshop with Impact Organizations Nova Scotia in Halifax.
(Fun levels are adjustable but never boring! They ended up making The Sector )

  • Is a podcast the answer?

  • Types of shows (it's not all 2 guys and a mic!)

  • How is podcasting for social impact different?

  • Assessing the listening landscape

  • How to design a show people genuinely want to listen to – what will "stop the scroll" and resonate in your sector

  • Defining your podcast audience

  • How to reflect your organizational values

  • Accessibility in podcasting

  • What does success for your show mean?

  • What goes into a production schedule?

  • How does it get from recorded to showing up on a podcast app?

  • Hands-on time to wrestle through creating a good podcast concept for social impact

  • Basic gear overview

  • Ask me all your questions!

If you're looking to have me help with podcast production itself, send me an email! I am selective about the production projects I take on because it can be quite time-consuming.

Who's it for?
You have started making your podcast or have a podcast close to publishing

Strategize reaching and engaging with your target audience

2h or more
Fully customizable

Slide from workshop with CRRF. They made The Healthcare Divide, which was spotlighted on Apple Podcasts' home page after this workshop.

  • Audience development

  • How to talk about your show

  • Writing podcast copy

  • Publishing and distribution basics

  • Marketing materials and channels overview

  • Media relations and pitching

  • How to pitch Apple Podcasts and other podcast apps for features

  • The world of podcast cross-promotion

  • Creating your KPIs

Who's it for?
You want to improve your existing show
OR
Your show isn't doing as well as you hoped and you want help

Your podcast is not reaching your goals or you want to refresh a show you've been making.
Try a pivot before you kill it – you might be closer to success than you think!

  • Detailed podcast audit report

  • Collaborative troubleshooting session to identify goals and weak points

  • Constructive feedback about how to pivot and refresh or overhaul the show

  • Designing different KPIs after changes

  • Follow-up support on-demand

Ultimately, maybe making a podcast really isn't what you need to meet your goals – explore options to benefit from reaching podcasting audiences without making one yourself.

Hi! I'm Daniella (she/her)

"That was probably one of the best and most educational workshops we’ve been to" - CRRF

I've been making podcasts for almost a decade and have won multiple awards for my work.My background is in public health and epidemiology (MSc., BSc.) and my day job is in strategic planning (with an equity focus). Together, this makes me good at understanding systems, problem-solving, and coming up with creative ways forward.I love excellent design and branding – I grew up drawing and painting (shout out Arts Umbrella!) and I'm a photographer who also dabbles in graphic design, including most of the designs below.Creating podcasts makes my brain light up ⚡🧠⚡ especially when they're for social good. There's nothing better than seeing a show come together from idea to in-the-feed!

I've delivered workshops and consulted on podcast strategy, design, social impact, marketing and promotion with groups including:
The Public Health Communications Collective, Hollyhock ACTIVATE Digital Leadership Conference, the Canadian Race Relations Foundation, Impact Organizations Nova Scotia (IONS), Room Magazine, and a class of Grade 11s doing a school podcast project.

PHCC had ~700 attendees across the US and Canada

Podcasts I have produced:

  • Amnesty International Canada's flagship human rights podcast on surveillance, policing, and systemic racism: Rights Back At You (2023) - Creator, Producer, Showrunner, Host, Writer, Editor

  • Mixing and sound design by Vocal Fry Studios

  • Cover art/graphic design by Sasha Mbabazi

⭐ Featured in Apple Podcasts "Editors' Choice", Best of Society & Culture, New & Noteworthy; Chatelaine magazine, the Georgia Straight, the Tyee, Pocketcasts feature for Black History Month, cross-promoted with CBC Podcasts and aired on CBC Podcast PlaylistUnder review for awards

  • Actors and Ancestors (2023-present), an Indigenous-led actors' interview show looking to the future of Indigenous Peoples on screen (Audio Editor and Production Support)

🏆 RECOGNITION
2024 Silver Winner 🥈 Television & Film - Signal Awards
2024 Silver Winner 🥈 Best Indie Podcast - W3 Awards⭐ Featured in The Vancouver Sun, Vancouver Magazine, Native News Online, the Georgia Straight, CBC
Apple Podcasts "Emerging Voices" and "New & Noteworthy" selection, Charted at #3 Film & TV podcast, cross-promoted with CBC Unreserved and CANADALAND's "Pretendians"

  • Public Health is Dead (2024-present), a public health advocacy show (Creator, Showrunner, Host, Writer, Editor, Designer)

⭐ Media features in Salon, Briarpatch, and the Tyee
Apple Podcasts "Shows We Love" selection
Charted at #1 Science podcast, featured in Apple Podcasts' New & Noteworthy, cross-promoted with podcasts "rePros Fight Back", "Still Here" by the Sick Times, "Public Health Insight" and "Everything is Public Health"🏆 RECOGNITION
2025 Signal Award Winner - 🥇 Gold - Best Education Podcast
2025 W3 Award Winner - 🥇 Gold - Science & Technology
2025 Signal Award Winner - 🥈 Silver - Best Science Podcast
2025 Nominee, International Women's Podcast Awards

  • RUDE The Podcast, (2017-2019) social justice show (co-creator, co-host)

🏆 RECOGNITION
Digital Justice Lab Award Winner
HotDocs Podcast Festival Pitch Competition Runner-Up⭐Apple Podcasts New & Noteworthy

Selected Reviews, Comments, Feedback on my productions

  • "This could be life-changing listening" - Public Health is Dead (PHiD) listener

  • "…Super clear communication. Take note public health people - this is how you do it!" - PHiD Listener

  • "So informative and well researched. I could not love this podcast any more than I already do!" - PHiD Listener

  • "It will grip you... you can tell Daniella did an exceptional job interviewing..." - Rights Back At You (RBAY) listener

  • "the host's clear narrative, charisma, and candor is refreshing...I feel like I have learned a lot from this show and can't wait for the next episode" - RBAY listener

  • "Pod God" - RBAY listener

Let's design your awesome show!